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We're a small remote dev team spread throughout Europe working on a technical product. We're looking for or a driven, experienced growth engineer to join our team and explore in depth possible growth channels across the entire funnel, from acquisition to retention.
We develop https://addpipe.com, a video recording platform used by developer inside companies to add video recording to their web apps or mobile apps. Many of our customers are HR companies doing video interviews, but the use cases vary from interactive campaigns to education and authentication. We need to target developers and customers with all these use cases.
So far we've experimented with:
But the channels above do not get the love they deserve from us. As techies, our main love is product & development. It comes easy to us to develop another feature or cut S3 storage costs . We need someone equally passionate about growth and finding new ways to grow to join us and give these channels the love they deserve and find for the product the customers it deserves.
You’ll work closely with me, the CTO and the rest of the team to explore and identify best areas for growth but you'll work directly on designing & implementing experiments to test your ideas for different acquisition channels, target customers and touch points down the road (conversion & retention).
We'll be offering a fixed and variable salary to compensate for great work. You should be able to issue an invoice for your work. Everything is negociable.
A) Your 1st responsibilities will revolve around gathering and tracking important KPIs
B) But we'll also do some exploratory work which impacts several channels down the line:
C) You'll then move on to exploring but also diving in depth on topics regarding some of the acquisition channels we've used:
We have a lot of ideas here we're willing to invest in!
D) With aquisition channels up to speed we can look at optimizing the visitor to trial conversion rate:
E) And at optimizing the trial to paid conversion rate using part product, part sales and part email techniques
Given the above marketing channels we're looking for someone who :
Bonus points if you have:
Competitive salary with both fixed and variable components