Puppet Manager of Field Marketing, Americas

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Hi, I am Wing-Kin Tsoi, Director of Worldwide Field Marketing.

I am looking for a Manager of Field Marketing, Americas who is excited by the opportunity to impact the overall success of Puppet and lead business growth in the Americas through a focused Account-Based Marketing (ABM) and selling approach. 

We are seeking an experienced and driven Field Marketer who loves to execute ABM programs with the goal of creating, accelerating, and winning business deals. The programs include industry events, proprietary customer and prospecting events, (paid) digital, webinars, and outbound calling. The Field Marketer needs to act as the link between regional Sales, Operations, Product Management, and other corporate functions on a day-to-day basis and support corporate marketing efforts where needed. 

In this role, you will:

  • Manage a Field Marketing Coordinator and work together with Marketing and Sales stakeholders on planning quarters with a healthy mix of activities for the Americas sales region plus plan and execute tactical demand generation programs.
  • Develop and improve field marketing programs that help gain new customers and grow existing customers to deliver growth across key customer segments. 
  • Continuously analyze and experiment with programs, partner with Sales for an effective lead follow-up, and run an analytical and data-driven approach to improve conversion rates and ROI.
  • Build and maintain strong relationships with Sales, Pre-Sales, and TSE teams to support their goals.
  • Increase engagement with Marketing and drive program support within the Account-Based Everything methodology.
  • Liaise with direct and channel Sales on a day-to-day basis to make sure Sales has the content, tools, and knowledge to successfully target focus accounts and gain a deep understanding of their sales approach, pain points, and best practices.

Knowledge, skills & abilities: 

  • BA or BS degree in business or the equivalent of experience (7-10 years) of advanced field marketing experience in high growth, ROI-focused B2B software environments. 1-3 years of management experience.
  • Hands-on experience with ABM and demonstrated a deep understanding of integrated marketing practices and measurements across (paid) digital, direct, and channel programs.
  • Results-oriented with experience using qualitative and quantitative metrics with a focus on increasing conversion rates, pipeline, revenue, and other marketing metrics.
  • Must have experience independently planning, budgeting, and managing programs from start to finish and beyond. 
  • Advanced project management and organizational skills, excellent stakeholder management abilities, and the ability to successfully manage multiple programs at once.
  • Demonstrated ability to work and interact in a group or team setting including face-to- face, by virtual meetings, or any other means.
  • Experience managing employees via mentorship, direct interaction, and direct feedback.
  • Domestic travel up to 30% of the time required.

We are hiring at various experience levels and we’re particularly interested in having a diverse team with a broad set of skills and viewpoints. If this seems like your dream job, but you’re not sure if you qualify, apply anyway!

Visa Sponsorship

Please note, this position is not eligible for visa sponsorship.

About Puppet

Puppet’s core mission is to eliminate soul crushing work. We created the industry standard for managing infrastructure as code. And we didn’t stop there—our product portfolio has grown to help organizations automate across their entire software delivery lifecycle. With more than two-thirds of Fortune 100 companies using Puppet’s open source or commercial products, our code is helping power thousands of organizations across the world.

As the industry leader in DevOps solutions, we realize that our success is a collective effort; all made possible by the incredible people working here, our customers, partners, and Puppet community. Our culture is built on positivity, diversity, inclusivity and support—and we seek people who are resilient, entrepreneurial-minded, team players who continually strive to be incrementally better every single day. In our work together we aim to be curious, accountable, empathetic and, above all, collaborative. If this sounds like the environment you’d thrive in, why not say hello?

Learn more about Puppet by checking out the values we live by and the awesome benefits and perks we offer employees!

Puppet is an equal opportunity employer and considers qualified applicants for employment without regard to race, color, religion, creed, sex, sexual orientation, gender identity, marital status, national origin, ancestry, age, veteran status, disability, or any other protected class.

If you are an individual with a disability and require a reasonable accommodation to complete any part of the application process, or are limited in the ability or unable to access or use this online application process and need an alternative method for applying, you may contact +1-877-575-9775 for assistance.

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